Honda Cars India on Monday announced the launch of exclusive editions of Amaze and WR-V in the Indian market. There is a possibility to bolster sales prospects running up to Diwali – Honda has been looking to find more takers for its offering in the sub 4-meter entry-level sedan segment. Also, they want to cut their teeth in the sub-compact crossover segment field of play.
The exclusive edition Amaze is now based on the VX in MT and CVT versions of both petrol as well as diesel. And well it also gets a striking window chrome moulding, chrome garnish on fog lamp and trunk, suede black seat covers, functional arm rest, step illumination and front foot light. There is also an 'Exclusive Edition' emblem which bolsters the image.
The exclusive edition WR-V will also be based on the VX in MT of both petrol as well as diesel. It will come with suede seat covers, special body graphics, apart from chrome garnish on fog lamp and trunk, and step illumination and front foot light.
The special edition Amaze will start at ₹7.96 lakh for the petrol MT and goes up to ₹9.99 lakh for the diesel AT. And the special edition WR-V petrol is priced at ₹9.69 lakh and the diesel one comes at ₹10.99 lakh (all prices are ex showroom, Delhi).
"During this festive season, our focus has been to enrich our models with a distinct premium package which will appeal to our discerning buyers. The new editions of Amaze and WR-V are based on top grade VX and aim to offer enhanced look with added features," says Rajesh Goel, Senior Vice President and Director, Marketing and Sales, Honda Cars India.